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Elise Cronin-Hurley, designer e-mail
Art
As most artist, my work started when I was young, however as a young teen I accepted the review of peers and teachers that I was not very good at art. My art took another form in the way of graphic design a few years later and for the next two decades. It was not until my mid-thirties that I resurrected my passion for art and discovered that art is not something you are good or bad at, but rather you enjoy or do not enjoy. I particularly enjoy it and therefore I am an artist. I enjoy working with oil paints, oil pastels, drawing, photography and computer design for print and the web.
Design
Nearly twenty
years in the conceptualization, creation and production of websites, brochures,
corporate identities, e-mail marketing, advertisements, posters, post cards,
flyers, promotional items, workbooks, and PowerPoint presentations, for venues
such as national seminars, educational programs, conventions, corporations,
private and public sector sales, and non-profit organization events.
Marketing
More than eight years experience
in research, planning, implementation and evaluation of marketing professional
services. Targeting and developing relationships with various organizations
to create opportunities for speaking venues. Creation, maintenance and optimization
of databases for mail, e-mail and phone communication campaigns with various
professional industries and associations. The creation and organization of
procedures, forms, and materials needed to establish and maintain effectively
functioning marketing departments; resulting in successful projects and programs
from possibility to evaluation.
Organization
Implementation of procedures,
calendars, forms and communication plans designed to address the individual
needs of
each project or
event. Program coordination of national seminars with various presenters,
ever changing equipment and location needs, travel arrangements, preparation
of all materials, follow-up, program evaluations and communication with the
client. The coordination of a busy congressman’s schedule with that
of congressional races nation-wide in order to visit as many district races
as possible.
Planning, organizing, promoting and supervising large and small events staffed with volunteers and staff from a few to hundreds of volunteers. Due to a hurricane, one event was successfully reorganization from an outdoor to indoor venue in less than 36 hours.
Public
Relations
Enhancement of presence
with existing and potential clients in local and national populations. Writing
and distributing press releases, coordination of community relations efforts,
public sector relations working with city, county, state and federal government
entities, and public relations working with hospitals, attorneys, chambers
and nonprofit organizations.
Education
University of Central Florida,
Orlando, Florida
Masters of Public Administration:
3.8 GPA, Pi Alpha Alpha Public Admin. Honor Society, 1994Bachelor of Arts in Organizational Communication,
Minor in Advertising/Public Relations, 1990Bachelor of Arts in Political Science, 1990